1. HUB
  2. Case studies

Visualising Trends with Futures Platform - Case: Business Finland

bf_logoBusiness Finland

Business Finland (The Finnish Funding Agency for Innovation) and Team Finland support Finnish companies in their efforts to create innovative and future-proof products and services. Futures Platform helps them provide an organized view of the future in a variety of industries and geographical areas. The key benefit that Futures Platform brings is structure: trends are grouped into clusters and placed on a timeline, which paves the way to informed decision-making.

 

Business Finland adopted Futures Platform to help with structuring and prioritizing the signal data that exists in Team Finland’s Oppspace, a database that contains hundreds of observations and trends submitted by people in the global Team Finland network across locations and industries. In practice, the two systems have been integrated, so that whenever a new trend analysis piece is produced or updated in TF Oppspace, it can be tagged to be shown on a Futures Platform radar view. There are different foresight radars about topics such as Operational landscape in Asia in 2020, Future of traffic and mobility, Bioeconomy and cleantech, and Health and wellbeing. With the help of the structured foresight radars, Business Finland can run effectively facilitated foresight workshops, concentrating on the impact of the trends rather than browsing through databases. In addition to running workshops, Business Finland can invite key players and companies globally to view the trends radars regarding a specific theme or industry for a selected period of time.

 

”Visualised and structured information on future trends and disruptions is a key enabler for effective and productive foresight work. At Business Finland, we continuously strive to offer information in the best possible formats to our users. Our collaboration with Futures Platform is an example of how we work together with innovative partners to build our Future Watch services to be both impactful and user friendly”

Soile Ollila, Foresight Manager, Business Finland